Calculating RFM-values

To determine the ranking of each customer, run the program Determine RFM in the menu Reports – Misc. programs.

NOTE:
 The program checks all profiles and calculates the RFM-values for every one of them. Therefore, the calculations will take some time, depending on the size of the hotel’s database. It is strongly recommended to run this program during a quiet time and to use the function Run in background.